A New Offering for Utilities to Increase Customer Engagement and Satisfaction
Norwalk, Connecticut – Engaging customers is a challenge for cooperatives, especially renters and low-and moderate-income homeowners because they may not need or be able to afford traditional energy-efficiency programs that are more widely adopted by other customer segments. One thing all groups have in common is that they own one – or more – smart phones, tablets, computers, and televisions. These devices are essential for people to stay connected to family, friends, work, education, entertainment and more, so when they malfunction or are damaged, it can be a major disrupter of daily life.
New Engagement Opportunity for Coops
That’s why HomeServe launched HomeServe Tech Protection, a first-of-its-kind multi-device protection plan that includes smartphone coverage to be available only through coops, enabling utilities to expand their customer engagement with a value proposition of interest to all customer segments. Through HomeServe Tech Protection, coops can provide a solution that solves common problems for any customer with an affordable plan that covers all their essential devices.
“We know that approximately two-thirds of consumers would prefer to have one plan that protects their mobile phones with their other important connected devices, yet manufacturers, wireless carriers and retailer plans haven’t fully addressed this customer need with an affordable solution. The Tech Protection plan, offered through our coop partners, covers all mobile phones and tablets, computers and TVs within a customer’s home for one attractive price point,” explained Luis Quiroga, HomeServe’s SVP of Product. “By expanding the HomeServe customer promise into the connected device category, we are enabling utilities to expand into new customer segments with a convenient, money-saving option to keep their customers connected and engaged. We are thrilled to now be in market with the Tech Protection program with seven of our partners, and we look forward to expanding in the coming months.”
HomeServe Tech Protection has launched with seven of the company’s partners in select territories. Program availability will continue to roll out to additional markets in the coming months. By making HomeServe Tech Protection plans available to both homeowners and renters, coops can bring a valuable new service to help their customers fill a void in available coverage for the electronic devices they use most frequently and, as a result, increase customer satisfaction.
Affordable and Easy
Plans start at $11.99 a month, provide unlimited claims up $3,000 per year on any three covered devices, new or used, and include a 90-day guarantee on covered repairs. Instead of having to purchase individual coverage for each device, a single plan covers all smartphones, TVs, tablets and computers against the most common types of damage, including drops, cracks and spills. Also covered are normal wear and tear, electrical surge damage, and malfunctions due to defects.
And the claims submission and repair processes are easy. Customers with a plan can quickly submit a claim online and can get repairs made multiple ways: at one of over 1,300 local affiliate repair storefronts, by mailing smaller devices into a repair depot, or in-home for larger devices like flat screen TVs.
Utilities interested in learning more about how HomeServe Tech Protection can help expand their customer value can visit our Tech Protection site.